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Branding + Print Design

Illinois Leadership Center

Summary

2017 - 2020: I worked for the Illinois Leadership Center (ILC) as the lead graphic designer. Their mission is to help students across the campaign become better leaders through a series of events/workshops designed to build leadership skills. 

 

2019 Summer Internship: I worked for the UIUC Admissions Office of Communication. Here I work alongside great team members to produce many engaging marketing products for incoming students.

Team Members - Design Team: Nora Guerrero , Apolonia Wielgus   |   Social Strategist  |  Outreach Team

Objective

  • Produce marketing material to engage students and increase attendance at the university and workshops/events.

  • Projects like, but not limited to, creating digital marketing material, printed fliers, icons, social media advertisements, and banners.

01

Crafted Brand Guide

By the end of my years at the Leadership center I built a branding guide filled with the newly created icons, graphic tips, and tricks I used to pass on to the next designer. 

02

Print Design

Booklets, event fliers and posters were created for marketing across campus. These designs were used to inform students of the available programs and encourage more participants to join through Sucess Stories.